For UX Consultant, User Experience ≠ User Feeling in Singapore
I have done user experience design for more than six months, during which accumulated a lot of problems, confused a lot, thinking too much, also read many other articles, do not know if others have the same feelings with me: that is to look at other people’s articles, that others That makes sense, but does not feel that they are very helpful? Especially the user experience, this seemingly simple, but full of knowledge.
Talk about my User Experience as a “User Experience Consultant“.
The company has two new girls, the boss let me bring one. I asked her, you know what is the user experience?
“Is to experience the product, then say your feelings”.
Seemingly nothing wrong with this, as an experience, as long as you can tell they are true feelings, but as a UX engineer, but not so simple to work.
Summarize the past six months, I summed up in the work of user experience misunderstandings (not mistaken, be regarded as the entire product promotion useless complain)
1. “I” think this place is not good–Focus on Target Users
First, am “I” a target user? (Experiences should belong to the target user group)
A children’s toy, to an adult experience, to think of the toes and think of such experience advice and will certainly be able to help the product, unfortunately, our company is now making the mistake, a medical tablet for chronic diseases Let us have a group of healthy young girls aged 22 to 23 who are doing user experience. I try my best to imagine myself as an elderly person suffering from the disease. But I’m sorry, I really can not imagine it.
Second, how many “me”?
User experience is indeed a very subjective experience, but the audience should be the public, not just me.
Everyone has different habits, and some habits may be that many people have, such as sleep late, but some habits are some “wonderful” will have, such as the nails at midnight. Someone think this product is not easy to use, probably because of his personal habits, and his habits belong to a few people, then his experience, not representative.
There is also a very special case to consider. That is, when one person says this is not good, the whole office has a lot of resonance, so I think this must be changed.
Have you ever wondered, then, because an office worker has the same age as his job, and may have similar habits, but is this habit rare?
So, user experiences are free to say how easy it is to use, but the decision makers, who want to give their product design ideas, have to make a clear judgment as to who the RDs are tweaking: whether this user experience is able to represent the target usermost people in the community feel?
2. If this change is not good? (Innovative advice)–Iteration Design
In order to better explain, I would like to give a very good example of understanding:
Xiao Ming made a girlfriend, someone asked how his girlfriend is? (user experience).
Xiao Ming replied, “She looks not beautiful, temper is not good, and spend the extra money … …” (user experience).
So, what kind of girlfriend do you think is good? (Ask for advice).
Second, gentle, considerate; Third, thrifty family, not vanity, not the pursuit of brand names; Fourth, to honour their parents … … “(User Suggest)
I believe when it comes to the fourth point, we all understand that you want me to give you such a perfect girlfriend, might as well kill me.
Many people do not understand the technology experience, do not understand the product, put forward some technicians cannot do the effect, this advice can be as a goal, but still do not bother developers. Iteration design method should be applied in the design process to make the product better.
3. I think this product is not easy to use (a total negative to the product)–Make a Schedule
Of course, some products are really not easy to use, means have bad usability, especially if you know a product A which is similar to it and works well, you will definitely say that I just use A, do not use this product.
As a consumer, you have the right to criticize this choice, but as a UX engineer doing the product, you say that, is it to give up their own products?
I am deeply touched by this. In March, we were making a product. When I saw the sample, my first reaction was “This product is too bad, but if I could buy it, why should the company Do such a junk product?
But no way, I am not a policymaker, do not do what products I can not control, can only bite the bullet to experience and suggestions.
Now, this product is not listed, there are still many deficiencies, but I found that I still have a look it is a bit, and do not think it is the useless product.
Our goal is “to make our products the best,” but our goal should be “to make our products better.”
Maybe the product we are doing is really bad, but we can not deny it entirely. Instead, analyze how bad he is and how to make him better.
The perfect product is a perfect person, is almost non-existent. And now a lot of very good products on the market, such as WeChat, are easy to use after numerous iterations.
So, in the initial stage of the product, do not measure it with too high a standard, and then throw a lot of suggestions for improvement to developers, but step by step, there is an urgent need to improve it.
User experience is not a simple use of feelings if only talk about feelings, what people can not do? Because when we write user experience reports and recommendations, not just brain and brain to make their own feelings and suggestions, but based on the company’s decision-making, product planning, market status and so on, think about what they say to the product Is there any help?
I do not want other departments in the evaluation of the UX department, said: “that is a group of people who only know complain.”
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